“Pretend that every single person you meet has a sign around his or her neck that says, ‘Make me feel important.’ Not only will you succeed in sales, you will succeed in life.” – Mary Kay Ash
“The five separate fingers are five independent units. Close them and the fist multiplies strength. This is organization.” – James Cash Penney
True customer feedback and market place intelligence are key elements to start with. Is your vision and mission reflective of where you want to go, and how you are measuring up? What do you stand for, and how is your offering truly unique? And why should your customers—or prospects—continue to believe this?